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How do I make my brand more discoverable (by AI and humans)?
Your brand might be doing all the right things but still be invisible. From earned media to accessibility, here are four ways to get found by humans and AI.


How often should you post on social media?
If you’ve ever felt some nagging guilt to post on social media everyday? You’re not alone.


Social media security 101: avoid a social horror story
We often come across organisations with a very Kiwi approach to their company’s social media, not realising the risk they're taking.


Growing the Reece Bathrooms brand in New Zealand with a results-focused influencer marketing campaign
How Brainchild showcased Reece Bathrooms with a results-focused influencer campaign


The social media trends making a comeback for 2024
The 2024 social media trends that are back for the second time


To post or not to post? How to woo your audience on social media
On the heels of Valentine's Day, our social inboxes and feeds were full of red hearts, roses and bold declarations of love, not...
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